CommCorner
a blog at the convergence of conversation with everything else.
“Keeping our finger on the cultural pulse of our times, CommCorner will not only showcase the DuchesneCommunications POV week after week, but for it to also be a place where we curate content relevant to our audience and our time. ”
We collaborate with our peers within our industry, tangentially connected, or outside our realm but well within our interest. CommCorner is abuzz with a flurry of collaboration, creation, curation, and above all else, creativity.
We feature the artists and creators and innovators and thought leaders in the Bay Area and our community (transcending geography) online.
Fresh content weekly.
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Newsflash: we're in the branding business. As branders, we share our insights, intuitions, and information over on CommCorner. We talk brand development, brand management...
Since we're in the PR biz, we spend a lot of time talking about the ins and outs of good, bad, and really ugly public relations. It makes for good stories and even better lessons - the fodder of quality blogs.
The substance of marketing and public relations, content is a worthy and relevant topic for discussion for our blog (and you, if you have a brand, which, we imagine you do if your creeping led you here.
As consultants, there's a substantial amount of trust that's required for us to have a healthy, effectual relationship with a client. We find that transparency and a commitment to the things we say we're committed to goes a long way in letting our clients know we care about what they expect from us and we're only interested in doing our best all the time.
Thought leaders, as they’re defined, have existed in some capacity from the beginning of formal communication. However, with the evolution of the internet (particularly in the last few years) we’ve seen a dramatic increase in the terminology usage and the desire to become one of these elite.
We know a lot of cool people, and we want to feature them here on CommCorner. Each month, we feature someone from our industry or someone with something awesome to say (and a lot of times both!). It's always a great opportunity to take a break (from Hannah) and get a fresh perspective (from one of the friends of Duchesne Communications).
We’re going to dissect the consultant-client relationship. With a few moments of brief creativity and improvisation, this idea can be extrapolated out to the company-customer relationship. It is useful for people everywhere to understand what defines success for both sides and the requirements for both parties to get what they need.
Sometimes the best way to learn is by studying the history of someone else. In our case, putting a familiar brand under the microscope can spur new thought processes and spark new ideas (which is basically our favorite thing of all).